The retailer, which published its annual financial statements for the period ended 2 March 2025 on Monday, said its online sales have continued their 'strong growth trajectory", with online retail turnover in South Africa climbing by 48.7 over the 53-week reporting period 44.6 over the first 52 weeks.
"The scale gains achieved have resulted in the online business now being profitable on a fully costed basis. While online turnover growth was initially mostly driven by company-owned stores, asap! is now being increasingly adopted by franchisees, with triple-digit FY25 growth in franchise," the retail group said.
"Pick n Pay's online business continues to report ongoing improvements in key operational metrics, including picking and delivery time. The asap! technology has been completely re-platformed over the last 18 months and a new and upgraded asap! app was launched in April 2025.
"This app now integrates asap! with Smart Shopper and value-added services, providing customers with access to a state-of-the-art technology platform, as well as a host of new features that will further fuel its growth in FY26," Pick n Pay said.