Designer Imprint Opens First Pop-up Store At Mall Of Africa Video

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designer imprint opens first popup store at mall of africa video

Designer Imprint made a stylish statement at the Mall of Africa this week. The brand hosted a celebrity-filled opening for his much-anticipated pop-up shop at The Sook.

The launch doubled as a fashion moment, with several well-known faces stepping out in Imprints signature pieces.

Actress and media personality Kim Jayde , who also served as the MC for the night, set the tone in a sleek Imprint look. Her outfit highlighted the brands love for clean lines and fluid movement. In the same vein, her outfit perfectly captured the balance the label is known for: elegant, modern, and unmistakably African.

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