At a time when black economic empowerment is increasingly reduced to a shorthand for elite enrichment, Cape Flats to the JSE enters the conversation as a deliberate counter-narrative.
The Johannesburg launch, held at Exclusive Books in Rosebank on Thursday, positioned the book not only as a company history, but as an intervention in how South Africa remembers and debates B-BBEE .
Author Phakamisa Ndzamela was explicit about his intention. The book challenges a dominant narrative that portrays empowerment as a failed project benefiting only a politically connected few.
