The Democratic Alliance (DA) is receiving backlash over its election TV advert of a South African flag burning ahead of the elections.
The advert was initially released to get more people to vote for the official opposition but was not received well by South Africans on social media stating that burning the flag was disrespectful and sending a wrong message.
In the advert, a South African flag is burnt to ashes with a background voice narrating how the DA would save the country from the fire.
The voice continues to bash the African National Congress (ANC), the violent Economic Freedom Fighters (EFF), and the Jacob Zuma faction, saying: Under this coalition of corruption, life will only get worse.
According to the DA , the advert showed how the country was slowly being destroyed while people were watching.
Launching the advert over the weekend, DA Leader John Steenhuisen , said the burning of the flag can be stopped only if his party was put to power.
We can stop our flag from burning entirely, and reweave its threads to represent the consolidated dream of a united and prosperous country that we all share, he said.
