Presight, a leading global AI and big data analytics company, has signed a contract with First Abu Dhabi Bank FAB to deploy advanced artificial intelligence AI and data analytics solutions that enhance customer intelligence, optimise resource planning, and strengthen the banks commercial growth strategy.
The announcement reflects the shared commitment of both organisations to position the UAE at the forefront of financial innovation and responsible AI adoption.
As part of this project, Presights Applied Intelligence framework will support FAB in two priority areas: growth intelligence and resource planning. Through growth intelligence, Presight will integrate multi-source economic, sectoral, and firmographic data into an AI-powered analytics platform that will enable FAB to identify and engage high-potential corporate and institutional clients. The platform will generate ranked opportunity lists and geospatial heatmaps allowing relationship managers to focus on companies with the strongest conversion potential, improving precision, speed, and strategic alignment across FABs commercial teams.