Mastercard Unveils Tech-driven Premium Experience Platform For Eemea Cardholders

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Mastercard has launched The Mastercard Collection, a new suite of enhanced global dining, entertainment and travel benefits, in the Eastern Europe, Middle East and Africa EEMEA region. The elevated benefits have been specially curated for cardholders of the World, World Elite and the newly introduced World Legend and World Legend Exclusive Mastercards - the company's most premium credit card tier yet.

Complementing issuing banks' own benefits and rewards programs, The Mastercard Collection provides consumers with priority access to exclusive benefits tailored to their needs and passions, enabling them and their friends and families to make the most of every moment.

"With The Mastercard Collection and our World card portfolio, we are going beyond benefits to create experiences that truly matter. Consumers today don't just want access to benefits they want moments that make memories. Through this launch we are turning everyday payments into extraordinary possibilities, providing consumers with exclusive access to experiences across dining, entertainment, and travel."

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