Konga Unveils Shopping Festival For Yuletide Shoppers

Composite e-commerce platform, Konga, has has lifted part of the christmas spending weight off its existing and potential shoppers with the unveiling of the Konga Naija Shopping Festival, a nationwide end-of-year shopping campaign designed to bring value, convenience, and festive cheer to shoppers. The promo which began weekend, will run till the end of the month. It aims to allow shoppers gain massive discounts, special offers, and unique gifting opportunities as the Christmas and New Year celebrations draw close. Coming on the heels of the successful Konga Yakata Black Friday sale, the Naija Shopping Festival is positioned as a strategic continuation of Kongas commitment to easing the financial pressure on consumers during one of the most demanding periods of the year. December spending often stretches family budgets, especially with the rising costs of food, travel, entertainment, and gifts. Konga says it is deploying its strongest holiday lineup, which will feature heavily discounted products and services, bulk-buy deals, premium hampers, and curated Weeks of Wonder showcase across major product categories. A significant highlight of this years Naija Shopping Festival is the Bulk Purchase Promo, which is targeted at businesses, NGOs, schools, corporate organizations, and individuals seeking high-volume deals. As part of the campaign, shoppers who purchase 20 or more laptops will receive special bulk pricing with deep discounts unavailable at any other time of the year. To further enrich the shopping experience, Konga has introduced Weeks of Wonder, a series of weekly category spotlights that will bring exclusive discounts and premium deals in carefully curated segments. These include: Dermatology Beauty, featuring top global brands such as CeraVe, La Roche-Posay, Nivea, Unilever, and more Home Kitchen Essentials, covering blenders, air fryers, cookers, microwaves, refrigerators, decor and cleaning appliances Electronics Computing, including TVs, gaming consoles, printers, monitors, and laptops Phones Tablets, with deals on Samsung, iPhone, Tecno, Infinix, Nokia, and others Fashion, clothing, footwear, accessories, and holiday wardrobe essentials and Renewable Energy, offering discounts on inverters, batteries, solar panels, and power solutions for homes and SMEs. Each week will focus on delivering category-specific mega deals, flash sales, and surprise price drops designed to keep the excitement going all through December. Beyond sales, the Naija Shopping Festival reinforces Kongas tradition of supporting families and communities. The discounted offers allow shoppers to stretch their budgets further, enabling them to buy gifts, stock up for the holidays, and even share with those in need. For businesses, the campaign represents an opportunity to acquire essential equipment and inventory before year-end while optimizing budget utilization. For families, it transforms aspirational purchases into achievable goals.