Kenyan businessman Paul Ndungu is back in court, this time fighting over the rights to the well-known SportPesa gaming trademark. Ndungu has filed a new suit accusing his former partners of arranging a fraudulent transfer of the brand, disguising ownership changes, evading taxes, and using forged documents to complete the deal.
The dispute centers on Pevans East Africa, the company that launched SportPesa and once dominated Kenyas sports-betting market. Ndungu, a former chairman and one of its long-time shareholders, is asking the High Court to stop Milestone Gamesa company tied to his former partnersfrom using the SportPesa name until the case is settled. The move underscores the long-running internal rifts among the original investors.
Paul Ndungu seeks reversal of trademark deal