No matter how influencers are remunerated - whether with products, services or travel - all of these are deemed as income according to the Income Tax Act , Sars said in a statement on Friday.
Sars commissioner Edward Kieswetter said the taxman is looking forward to working with this group to provide clarity and certainty and help them register for tax.
"Sars is more than willing to assist honest taxpayers to comply with their tax obligations. I am reminding social influencers to uphold their end of the bargain," he said.