Launching in May, Chery-owned iCaur will field an initial product range of three models comprising two electric vehicles and a single range-extending EV.
Own identitySimilar to sister brands Omoda Jaecoo, Jetour and from next month Lepas, the dedicated new energy vehicle brand will function separately and with its own dealer network.
Still pronounced i-car instead of i-core despite the inclusion of a u as a result of trademark conflicts, the brands preliminary dealer footprint will consist of 20 outlets over the next 12 to 24 months.
