Hotel Management Company Expands Portfolio In East Africa

A global leader in integrated hotel management and operations solutions, Valor Hospitality has cemented its expansion in East Africa by signing two new developments: the TUI Blue Watamu Hotel in Kenya and Zanzibars first Canopy by Hilton.

The addition of these new properties in East Africa signifies a robust part of our strategic growth plan, reinforcing our commitment to enhancing our global presence, said Euan McGlashan, Co-Founder and CEO of Valor Hospitality.

Situated in the coastal town of Watamu, north of Mombasa, the TUI Blue Watamu Hotel development is scheduled to break ground in September and, on completion, it will feature 124 guest rooms, suites, and apartments with a wide range of amenities including a beach club, speciality seafood restaurant, all-day caf, cocktail and pool bars, and grill.

In partnership with TUI Blue, Valor Hospitality will oversee the development, management, and operations of the property.

Our collaboration with TUI Blue Resorts leverages their strong international market presence as a dynamic, family-driven brand, commented Michael Pownall Managing Partner Africa, Middle East, Valor Hospitality. Not only is the TUI Blue Watamu Hotel situated in an idyllic beach setting, but the area itself is a hot destination for Europeans and urban Kenyans wanting to escape the hustle and bustle of nearby cities such as Nairobi and Mombasa.

International hotel brand franchises have shown superior results in competitive markets as the top business model in the US and Europe. This strategy is proving to yield stronger commercial outcomes in Africa, making it a promising investment frontier, Pownall added.

The 28-storey, 162 guest-room Canopy by Hilton Zanzibar The Burj in Fumba Town, on the West Coast of Zanzibar will embrace a new method of building by becoming the worlds tallest hybrid timber tower at 95m.

The hotel also forms part of Fumbas master Smart City plan which includes the development of a multitude of branded residences, offices, retail, and restaurants and, to date, it has attracted 200 companies, built 600-plus residential units, created 500 permanent jobs, and secured US$85 million in investments.

We are thrilled to be part of such a visionary project with developer CPS Africa, bringing the Canopy by Hilton brand to life in Zanzibar. With construction due to start at the end of 2024, we cannot wait to combine our hotel culture and commercial expertise with the local hospitality, rich heritage, and natural charm that is present in everyone and everywhere on this beautiful Island, said Tony Romer-Lee, Managing Partner Africa, Valor Hospitality.

Valor Hospitalitys suite of services includes site selection, brand selection, financing solutions, project management, and operations management, providing tailored solutions that maximise returns and facilitate strategic growth.