Hisham Talaat Moustafa Leads Tmg To Record 4.3 Billion Sales In H1 2025

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hisham talaat moustafa leads tmg to record 43 billion sales in h1 2025

TMGs H1 2025 sales soared 59 to 4.3 billion, driven by demand for coastal and urban luxury developments like SouthMed and Madinaty.

SouthMed, near Alexandria and major infrastructure projects, attracted both local and foreign buyers, boosting TMGs regional real estate push.

Cumulative contracted sales exceeded EGP1 trillion 19.76 billion, solidifying TMGs market dominance and supporting its expansion into Oman and Iraq.

Talaat Moustafa Group TMG Holdings, a Cairo-based developer under Egyptian billionaire Hisham Talaat Moustafa, has deepened its dominance in Egypts real estate sector with a record 4.3 billion in half-year 2025 sales, up 59 percent from a year earlier, as demand for premium coastal and urban properties surged.

TMGs half-year sales jump 59 to 4.3 billion

The companys latest financial disclosure shows EGP211 billion 4.25 billion in first-half contracted sales, up from EGP133 billion 2.68 billion in the same period of 2024. The growth was driven by strong performance across key developments, notably the SouthMed megaproject on Egypts North Coast, as well as Madinaty, Nour, Privado, Celia, and Banan.

Located near Alexandria and close to Alamein International Airport and the Dabaa nuclear power project, SouthMed has gained traction among both domestic and international buyers. The development forms part of TMGs broader strategy to position itself as a dominant player in Mediterranean coastal real estate.

TMG builds on historic sales

TMGs strong H1 results push its cumulative contracted sales past the EGP1 trillion 19.76 billion markan industry first in Egypt. The milestone reflects a sustained sales momentum that management attributes to disciplined project execution, a deep understanding of buyer behavior, and wide-reaching marketing campaigns.

Recent cinematic-style ads featuring global icons Sylvester Stallone and Thierry Henry have also boosted brand visibility beyond Egypt. Building on its asset-light development model, TMG is preparing to expand into new markets, including Oman and Iraq, in line with its regional growth ambitions. The model allows the group to reduce financial exposure while scaling operations and maintaining high margins.