The European Union accused Chinese online shopping giant, Temu, on Monday of violating the blocs digital regulations by failing to properly evaluate the risks associated with illegal products.
EU officials believe that Temu is inadequate in safeguarding European consumers from hazardous items and may not be taking sufficient steps to address risks to its users.
Evidence showed that there is a high risk for consumers in the EU to encounter illegal products on the platform, the European Commission said in its preliminary finding.
They referenced a mystery shopping investigation that indicated consumers could very likely encounter non-compliant products in the offerings, such as childrens toys and small electronics.
Despite having just entered the European market in 2023, Temu has gained immense popularity, boasting an average of 93.7 million monthly active users across the 27 EU member states.