DOO , the AI-powered customer experience platform transforming how enterprises engage with their customers, announced the close of its 1.7M funding round led by Merak Capital, with participation from Plus VC and other strategic regional investors.
Built by a team of seasoned technologists and entrepreneurs, DOO combines advanced natural language processing with regional linguistic expertise to deliver seamless AI-driven support tailored to Arabic dialects and cultural nuances. This localized approach has been key to its rapid adoption by enterprises in the GCC, where customer expectations are increasingly defined by speed, personalization, and accessibility across digital channels.
With its headquarters now based in Riyadh, Saudi Arabia, DOO is strategically positioned at the heart of the region's AI and digital innovation movement. As the company deepens its footprint in Saudi Arabia, it aims to play a central role in shaping the region's digital economy by setting new benchmarks for enterprise-grade customer experience.
