Deem Finance And Airpay Launch Human-centered Fintech Collaboration For Merchant Financing

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In a major move for the UAEs fintech landscape, Deem Finance LLC has announced a strategic partnership with airpay Technologies Limited. This collaboration is designed to provide Small and Medium Enterprises SMEs with Purpose-Powered Liquidity, integrating Deem's merchant financing solutions directly into airpay's global digital ecosystem. By embedding credit at the point of need, the two companies aim to eliminate the traditional barriers that often stall the growth of entrepreneurs and small business owners.

Bridging the SME Financing Gap

SMEs are widely considered the backbone of the UAE economy, representing over 94 of all businesses. However, accessing capital remains a significant hurdle due to rigid legacy credit models. This partnership addresses the issue by shifting the focus toward cash-flow-based lending. airpay will refer qualified SMEs within its network to Deem, which will then offer tailored, short-to-medium-term lending solutions that reflect the actual day-to-day turnover cycles of the business rather than just historical balance sheets.

Strategic Impact and Delivery

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