As the festive season commences in South Africa, Transport Minister Barbara Creecy has launched the 365-day Arrive Alive Road Safety Campaign, urging citizens to take personal responsibility for road safety.
The campaign aims to reduce crashes and fatalities on the country's roads during the peak travel season.
Emphasising this year's theme, 'It Starts With Me', Creecy highlighted the critical role that individual behaviour plays in preventing road accidents.