As Canadas workforce continues to embrace generative artificial intelligence AI, many employees feel their organizations training and policies are lacking. New research from KPMG in Canada finds that generative AI adoption has risen to 51 per cent , up from 46 per cent a year earlier. Yet, as employees are expected to integrate AI into daily work, theyre demanding better training and clearer policies from their workplace.
Now in its third year, KPMGs generative AI adoption index survey shows that while adoption continues to rise each year, the pace of growth has slowed in 2025 compared to 2024. Megan Jones, a partner in the People and Change practice at KPMG in Canada, says this slowdown could be due to growing pains within organizations as their AI journey evolves from experimentation to more concrete integration. Many employees still lack a clear understanding of how to use the technology effectively in their roles.
Employees were using AI in their personal lives and were often ahead of their companies to begin with, but now, employers are catching up and need to engage their workforce more broadly to drive adoption, says Ms. Jones. Its crucial that organizations are investing in tailored training programs, clearly communicating their AI policies and offering their people upskilling opportunities so their workforce is equipped with the confidence to integrate AI into their day-to-day tasks. Without this, employees can feel overwhelmed or unsure where to begin, which makes them less likely to use these tools and also risks disengagement from the broader digital transformation.