BulkSMS , one of South Africas most established and trusted business messaging platforms, enters an exciting new chapter as part of Celerity , a newly launched parent brand focused on powering secure, scalable communications infrastructure across the continent and beyond.
With over two decades of experience delivering reliable SMS-based business messaging across retail, finance, healthcare, logistics, education, and public services, BulkSMS now anchors the Celerity portfolio as it moves into its next phase of innovation and growth.
BulkSMS is the foundation on which Celerity is built , says Richard Simpson, Managing Director. Our launch of Celerity allows us to expand the proven strengths of BulkSMS reliability, compliance, and ease of use while creating room for next-generation messaging capabilities.
What does this mean for BulkSMS customers?
- Same platform, elevated vision BulkSMS will continue to deliver the high-quality, SMS-based communication solutions customers rely on, now with access to a broader ecosystem of services and technologies.
- Improved integration and innovation Celeritys infrastructure roadmap includes enhanced analytics, cross-platform API capabilities, and the gradual rollout of new messaging channels like WhatsApp Business, RCS, and push notifications.
- Greater scalability and support With operations based in both Cape Town and London, Celerity is investing in enterprise-grade support and solutions for clients with complex messaging needs.
A clear brand structure, with room to grow
