Alibaba International today has launched its AI solution to enhance global e-commerce operations - Alibaba International Marco hereafter referred to as Marco.
Developed by Alibaba Internationals AI Business team in 2024 with the goal of empowering SMBs in cross-border trade, Marco provides comprehensive assistance to e-commerce merchants across Alibabas ecosystem, handling over 60 specific tasks across marketing, marketplace compliance, and customer service. The solution operates in more than 40 languages, offering capabilities such as listing translation, content generation, and image creation capabilities at a lower operational cost than major peers while maintaining high performance.
Unprecedented Adoption